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NEW NATIONAL FOCUS ON CLEAN TRANSPORTATION OPTIONS:

AUTOMAKERS ARE DETERMINED TO
LEAD THE WAY WITH HYDROGEN
FUEL CELL VEHICLES

January 2021

New Administration’s Focus on Clean Energy
will Boost Development, Awareness, and
New Vehicles Customers Will Want

VIDEOS

2021 Toyota Mirai


Running Footage


2021 Toyota Mirai


Vehicle Walkarounds


2021 Toyota Mirai


Vehicle Interiors


2021 Toyota Mirai


Toyota Mirai
Hydrogen Refueling Process


2021 Toyota Mirai


How the 2021 Toyota Mirai Works


2021 Toyota Mirai


2021 Toyota Mirai
Lifestyle Scene


2021 Toyota Mirai


2021 Toyota Mirai
Lifestyle Scene


2021 Toyota Mirai


2021 Toyota Mirai
Lifestyle Scene


2021 Toyota Mirai


2021 Toyota Mirai
Lifestyle Scene


2021 Toyota Mirai


Cynthia Tenhouse

Vice President
Toyota Vehicle Marketing & Communication
Toyota North America


2021 Toyota Mirai


Jackie Birdsall

Toyota Senior Engineering Manager
Fuel Cell Group

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2021 Toyota Mirai


Morry Markowitz

President & Executive Director,
Fuel Cell & Hydrogen Energy Association

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2021 Toyota Mirai


Bill Elrick

California Fuel Cell Partnership,
Executive Director

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2021 Toyota Mirai


Susan Carpenter

Digital Journalist
Spectrum New Los Angeles

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2021 Toyota Mirai


Introducing the 2021 Toyota Mirai

 

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2021 Toyota Mirai


The 2021 Toyota Mirai

 

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2021 Toyota Mirai


Introducing the 2021 Toyota Mirai

 

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2021 Toyota Mirai


Introducing 2021 Toyota Mirai

 

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January 2021


2021 Toyota Mirai


Introducing the 2021 Toyota Mirai

 

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January 2021


2021 Toyota Mirai


The 2021 Toyota Mirai

 

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2021 Toyota Mirai


The 2021 Toyota Mirai – National Version – Social Media Video

 

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Here is the 2021 Toyota Mirai

 

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January 2021


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2021 Toyota Mirai

 

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2021 Toyota Mirai

 

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2021 Toyota Mirai

 

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2021 Toyota Mirai

 

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2021 Toyota Mirai

 

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DOCUMENTS

January 2021 - Toyota Mirai - Video News Feed Flyer Alert

January 2021 - Hydrogen Fuel Cell Vehicle Alternative - Video News Flyer Alert - CA Version

January 2021 - Toyota Mirai - Hydrogen Fuel Cell Technology - Scripts

NEW NATIONAL FOCUS ON CLEAN TRANSPORTATION OPTIONS: AUTOMAKERS ARE DETERMINED TO LEAD THE WAY 

WITH HYDROGEN FUEL CELL VEHICLES

– New Administration’s Focus on Clean Energy will Boost Development, Awareness and New Vehicles Customers Will Want –

 

  • The next generation Toyota Mirai is here with a complete update & new feature
  • The Mirai is the latest in Toyota’s Hydrogen Fuel Cell Vehicle collection
  • The next generation Mirai boasts a 30% increase in range, rear wheel drive, and a lower price point
  • In addition, the Mirai carries driver-assist technology full speed dynamic radar cruise control, automatic emergency braking, blind spot monitor with rear cross traffic alert, and lane keep assist
  • Hydrogen Fuel Cells are the future of carbon free fuel
  • Japan plans to become completely carbon free by 2050 and believes Hydrogen Fuel Cell is how they will achieve this
  • The Hydrogen economy could generate $140 Billion in annual revenue by 2030 and support 700,000 jobs
  • California plans to build up to 111 new hydrogen filling stations in the next 7 years
  • 45 Hydrogen filling stations exist in the state of California with 16 new filling stations currently being constructed
  • Hydrogen is the lightest and most abundant substance in the universe and is the future of fuel
  • More Luxury, Safety, and Tech Features

 

January 2021: 

The next generation Mirai boasts improvements in Hydrogen Fuel Cell Technology and makes a statement that Toyota believes Hydrogen is the fuel of the future. The use of hydrogen, the lightest and most abundant substance in the universe, is still in its infancy. However, Toyota is committed to showing it has more viability then electric powered vehicles.

 

Toyota has been leading the charge in this development in Fuel Cell Tech with the release of their car the Mirai. Five years since the first Mirai was rolled out, the Japanese transportation and mobility manufacturer continues to push forward with its Hydrogen Fuel Cell Technology by releasing the next generation of the Mirai. 

 

The Mirai is currently only available in California and Hawaii. However, as hydrogen filling stations become more available in the United States, you can expect the Mirai to be available in other states. Although the Mirai sold roughly 11,100 units over it’s first 6 years, a lower price point, improved features, and more filling stations have set expectations for stronger sales. States such as California are getting ready to set limitations on gas powered passenger vehicles. This further hedges Toyota’s bet that hydrogen fuel cell electric is the future of fuel.   

 

UNDER THE HOOD 

Toyota projects that fuel cell electric technology will one day be as common as the company’s hybrid electric technology. Toyota developed the solid-polymer electrolyte fuel cells used in the first- and second-generation Mirai models. To help foster FCEV proliferation, the company has released over 5000 of its patents, royalty-free.

 

A recent McKinsey & Company study estimated that the hydrogen economy could generate $140 billion in annual revenue by 2030 and support 700,000 jobs. The study projected that hydrogen could meet 14 percent of total American energy demand by 2050.

 

Fuel Cell Electric Vehicles have fewer emissions than electric vehicles and can have their tanks filled in approximately 5 minutes. This makes the new edition of the Toyota Mirai a true option real in the electric vehicle field. Some benefits of purchasing the new Toyota Mirai include $15,000 of complementary Hydrogen fuel. This is just one reason, the Mirai is set to be a marquee car for Toyota.

 

Toyota has a long term sustainability strategy with the intent of having a stronger impact on their sustainable development goals. Hydrogen Fuel Cell Electric Vehicles actually emit less emissions than standard electric vehicles. The Mirai is a “plug less” electric vehicle meaning it does not require any charging. 

 

To fill the tank, the vehicle is pumped with hydrogen and the tank is filled in approximately 5 minutes. The company has been a leader in hydrogen technology innovation since 2014 with their first Mirai. Toyota expects their sales of fuel cell systems to increase by a factor of 10. This is why Toyota has increased their capacity to produce hydrogen fuel cell electric vehicles.

 

The Mirai is just the start of Toyota ramping up its fuel cell technology. The company intends to implement this technology in trucks, urban bus fleets, fork lifts, and generators.

 

This video news feed is free to use without any usage restrictions, fees or obligations for regularly scheduled news, business, lifestyle, automotive, environmental, technology and community TV programs and its directly related websites only covering Bader TV’s look into hydrogen fuel cells being a viable alternative to fuel vehicles on the road now and in the future.

 

The feed offers:

 

–  Pre Produced and complete news packages with reporter Hilary Lane – with a suggested anchor lead-in and tag

 

–  All of the elements in boxes for news editors to review and download exactly what they want and need to tell this important and timely story – this includes:

 

– Soundbites with:   – Bill Elrick, California Fuel Cell Partnership’s Executive Director

 

                                – Jackie Birdsall, Senior Engineer Manager, Fuel Cell Group, Toyota Motor North America

 

                                – Morry Markowitz, President & CEO, Fuel Cell and Hydrogen Energy Association

 

                                 – Cynthia Tenhouse – Vice President, Vehicle Marketing and  Communications  – Toyota North America

 

                                –  Susan Carpenter, Digital Journalist,  Spectrum News Los Angeles

For more story information, please contact:

 

Bader Content Studios

Media Relations Staff

media-relations@badertvnews.com

+1.212.744.5380